This is a non-fiction book.This is on Kindle Unlimited.
There are roughly 2,93 billion people on Facebook. It is thus one of the biggest social media. Facebook is free and hence people can make money on it. But you have to learn how to do it. Have a strategy to make money.
The idea is to use your content to make money.
In order for you to sell people have to notice. So the first thing is profile optimization. Your profile has to be such that people will be attracted to it. Keep on chaining your profile.
Show your face. People have to know that you are a real picture.
Use contrasting colours
Ask people in your focus group how the picture is.
Get your brand in your photo.
You can also pick a picture that has some exotic place in it.
Create a separate account for your business. That will look professional.
Post about what you are selling
The next step is to write a post about what you are selling. Any interested person can be contacted on Facebook messenger.If the person is not interested do not keep on sending the post about selling. They might block you if you do this.
General talk
Other than the post you can talk about general things. You can start by doing this. Talk about family and their desires.That way the person might get interested.
Join Facebook groups related to what you are selling. Get advice from people. A search option is a good tool. You can also start your own Facebook group.
Market place
Another feature is the marketplace on Facebook. Here you can feature your product.
There are many companies that offer to refer a friend and earn. You can refer a friend but be careful that you have used the product. Rakuten is one such company. You can run ads on Facebook about your product. Have a Facebook page about your product.
Look at well-kept wallet on the internet. This will give you ideas what a well-kept page should look like. You can post here. Post very often so that people see your post. On the page there is a boost post button.When you click on that you will be taken to the ad creator tool .Here you will be asked like objective of the ad.So first of all think of the objective .
Than you have to say who your audience is .Is it adults in the age group 30.You can target specific audience. Also the location can be given world or India.
Budget is the most important part.
Than there is cost per click. This is ho much you pay for each click that people click on your ads.
This is very important
This is just the tip of the iceberg. You will more idea in the book.
In case you want to achieve anything in life you have to have goals.
This book shares 5 Key chapters
1.Why Goal Setting Is So Important
If you dont set your goals you will never achieve them. In life to chive anything you have to have goals. In this way you will know where you stand in life
2.Setting Goals
SAy you have to write a novel. Your first goal should be looking for an idea. Then may be a plot and so on.So the first step is to write goals. Goals should be to the point. Don’t say that you want to build a business and be wealthy. Have goals daily, weekly and monthly. Make obstacles an opportunity to learn.
3.6 Types of Goals That Take You to Success.
Six types of goals are given like action goals, priority goals. Set a goal and don’t quit until you attain it.
4. Setting Smart Financial Goals
Before you begin to make any financial goals look at what options are there for the finances you have. Dont take things for granted.
5.Goals And Competition
6.11 Steps For Goal Setting
11 steps for goal setting are given. When you set goals you take charge of your life. Be an action taker. The subconscious is an excellent thing you will know that you are using.
Book 2
Conversation skills for Business and Life: How to talk to anyone by Leil Lowndes (92 little tricks for big success in a relationship)
85 % of one’s success in life is directly due to communication skills. We fail because we don’t know how to handle our relationship. This book tells us how to do that.
Here are some tips for business :
Sales parroting
If you are selling cars and hear someone say I am not sure this car is right for me. Repeat to him Not sure for you. They will say not right for my personality which is sporty. So now you know that you have to show the person a sporty car.
The above is just one point
Now let us talk about life in general :
First impressions are important. Here are a few tips.
Anything we say is fine when we enter a room but dont complain when you enter. Otherwise, they will think that you only complain and won’t stick around. Say what nice dress they are wearing.
When you are asked where you are from? Don’t just say Delhi or New york. They might ask you what is the latest mugging scene in New york. Or if you say Delhi they might ask you something related to politics. Learn some facts that people will find interesting from your home town.
Suppose you want to ask someone what their job is. Then dont say what do you do? Say how do you spend your day. It is more polite and everyone asks what do you do. It is common.
Also, you learn more if you ask things about the other person. That way they too will be happy and remember you.
When going to a party read the latest news that way people will be attracted to you.
When in a conversion think about how your professional life will benefit others. Say if you are a hairdresser. You might know of new styles of hair. Mention that to a lady saying that so and so hair style personality
The 3rd book is
How to overcome obstacles in life: The Obstacle is the way by Ryan Holiday
I am sure we all have faced obstacles in our life. Be it business or life how do we tackle this obstacle ? Many men have tackled this “What stands in the way becomes the way” This book is about all this and more.
There are three things that help us to overcome obstacles.
Perception, Action and the will.
It is how we see things around us that can be a source of weakness or strength. Whereas one person sees crisis, another person sees it as an opportunity.
When faced with any problem do this
We all are emotional. Try not to be emotional.
Try to see the good in any situation.
Do not look at what distributes others
Try to see how things can be controlled
I learned all this from the book.
Sometimes we know how to solve problems. But we fear that the action we take might be risky. We might be getting a chance to invest in shares. But then we think let me wait something else might come. And we end up doing nothing.
So the first step is to start somewhere. Take the example of Amelia Earhart. She wanted to be able to fly. An offer came up. someone was willing to fund the first female attendant on a flight. She said yes to this. 5 years later she was flying solo non stop flight from the Atlantic.
Had she not taken a chance she would not have become a pilot. It is those that attack life with the most initiative do succeed. With regard to your goals do something. I like the motto of Nike (shoes). Just do it.
In trying the wrong way you might discover a new way. This is how innovation works. Thomas Edison tested six thousand different filiations but he did finally make the bulb.
Once you have decided to attack an obstacle why stop? When people ask about your problem say you are working on it and you will get the solution soon. Take failure as an asset you will succeed. Failure leads to improvement.
Great entrepreneurs are never wedded to a position, never afraid to lose a little of investment, never out of the game for long.
Up to now, we were talking about perception and action. Now we will be talking about will.
What is the power that is inside you? You alone can influence it. If perception and action were the deception and action were the disciplines of the mind then a disciple of the heart and the soul. Will is the strength to endure.
In every situation, we can do the following
Prepare ourselves for more difficult times.
If you can’t change something learn to accept it.
Learn to love our fate and what happens to us.
Donot give in to other people’s views who try to change your inner self
Try to look at a greater cause.
Theoradare Roosevelt suffered from asthma. His father came to him and said “Theoradare you have the mind but have not got the body. I am going to give you the tools to make your body. I think you have the determination to go through it.Theoradare looked at his father and said “I will make my body “.So his father built a gym for him. What followed was what he called “ The strenuous life “.Are you prepared to do that?
If the answer is yes then prepare for the hard life. Nobody is born with a steel backbone. We have to make it.
In this book, there are so many examples of how people overcame obstacles. If we follow this we will have dealt with life.
The quotes have been taken from the book The Obstacle is the way by Ryan Holiday.
Book 4
These days fitness is very important but people don’t know how to keep a fitness habit.
Fitness habits : Breaking the barriers to fitness by Amaresh Ojha and Subhra Moitra
The authors researched many fitness centres and then wrote this book. The main problem is that people start a fitness regime by joining a gym and leaving it. This book tells how to continue that. The problem is first shown and then the solution is given.
If you agree it takes time to make a habit then this is the book for you. This book will teach you how to maintain a habit. There are eight secrets on how to maintain a fitness regime.
Secret no 1
Awareness
First of all, you will have to know how is your present health. How strong are you? How much is your weight underweight or overweight?
Secret 2
Find your why
Do you want to be fit because everyone around you wants to stay fit ?Maybe that is the wrong reason. I feel if you do it for yourself.
Secret 3
Anything if done in a fun way can be done. Listening to music or going to the gym with your buddy might be helpful. More fun methods are given in the book.
Secret 4
Declutter your cue . Simply put cue is the trigger that initiates a behaviour and says that if we do certain things we will get a reward.
For example, if you eat your pre-workout meal and miss it due to reaching home late then decide if you want to eat the meal or go for a workout. I know all these things sound complained but Rome was not built in a day. Even your habits will take time to build.
Secret 5
In case you have a plan it is better. Keep on chaining your plan so as not to make it boring. Change is the key to everything.
Secret 6
Make an environment before doing any fitness.If you need to take a small towel to the gym do that. Make it a habit.
Secret 7
When you start anything go slow.Exericse on a less scale. Do not increase the speed of the treadmill. If you don’t go slow you might tire yourself out. If this happens you might not continue with exercise.
Secret 8
Evaluate your progress
Remember your school report card. That was done so that you knew where you stand on your studies. Same with fitness habits. See if you are happy with the habit and make changes.
Hope these books help you.
One photo is from vector stock and the other is done on canava
Definition of wealth varies from person to person. People in college think having cola is wealth since they have less pocket money. In India, many people think having 3 meals per day is wealth because many are poor.
In this, it is shown how one can become Wealthy in a wise way. A word of caution . Since wealth is difficult to handle do read the chapter of this book again and again. It might not be possible to understand all at the first go.
STEP 1
The first step is to know what wealth means to you. Than only you will know how much of wealth you want. In college, people have little pocket money But after college the definition of wealth changes.
STEP 2
.Most billionaires did not really want to become rich but do something great. You have to know that wealth does not come overnight.Classify your goals. Short time goals or long time goals. Don’t make your long term goals into short term goals otherwise the process of generating wealth becomes difficult.
STEP 3
There are two things you have to know at this stage. Growth vs inflation. If your wealth is growing inflation is cutting the wealth. Also, the difference between real and nominal returns is explained in a manner that everyone will understand.
STEP 4
Some people think spending less will means they will have more wealth. Others think that if you earn more you will get more wealth. But if you are earning more and spending more you will end up having less money. Pablo Picasso said “I would like to live as a poor man with lots of money”.
Few important tips are given here
Start a sinking fund
Bonuses from employment, are for saving. Don’t spend them.
Watch your bank account
There is the Li Kashing model for allocation for budgeting which is useful for planning the budget.
Step 5
Create multiple sources of income.
Today it is easy to start a business other than your normal job.When my friend was in India she used to paint as hobby. Now in the USA, she is selling those paintings. What started out as a hobby turned into income generation. Since her husband was earning this was a side income If you write well become a content writer, other than your normal job
Some side jobs
Online tutor
Blogging
Researcher
Videographer/youtuber
Dealing in Forex
There are lot many more side jobs in the book.
Side activities can be a stepping stone to an career.
Step 6
Money is a great servant but a bad master. It does not matter how much money you earn, it is how much you invest
Investment ideas:
Provident fund. After maturity, it helps to get money to live comfortably after retirement.
The post office have a saving scheme.
Shares. But remember if you make money you can also lose it when the market is down
Look on the net for schemes and then invest wisely.
Step 7
Robert Kiyosaki “s Rich dad poor dad says “Rich people acquire assets and the poor and middle class acquire liabilities. An asset puts money into your pocket. A liability takes money from your pocket. So what is a asset? For Naryan Murty his employer is an asset. If you want to buy an iPhone while you have an android phone is in your phone the iphone cant be your asset but investing in apple stock can be your asset.
Step 8
This talks about world of finance .
There are three things involved . Risk, return and time. This chapter is most important if you want to understand the investment.
Risk in investment should be understood. The return would imply if you invested 2rs did you get 4rs or only 2rs. After how much time did you get this investment is to be seen .0ne should try and understand risk. You can do this by looking at investopedia.com.
Also, see after how many months you will start using the return.
Step 9
This is about asset allocation.
Put your money to work in the best place in a mix.
Usually, the share of equity in your asset allocation should be 100 minus your age but you need to understand the risk factor.
Different allocations will have different risks at different levels.
Step 10
In this step the various assets are discussed
In liquid assets, we have mutual funds, In Illiquid assets, we have insurance, gold Venture Capital hedge funds.
I did not know so many assets existed. This is the best chapter in the book. Knowing about so many assets is important.
Step 11
This talks about educating oneself to keep track of what is going on in the assets market and read the fine print of the offer document. Stay one step ahead of where to invest. Track and review your investment.
Step 12
This takes about debts and how to avoid them.
Step 13
How to manage tax and assets are given.
The best part of the book is the key takeaways that is give at the end of the chapter. Overall I would say this a good for anyone who knows nothing about wealth and where to invest .
I am sure we all have faced obstacles in our life. Be it business or life how do we tackle this obstacle ? Many men have tackled this “What stands in the way becomes the way” This book is about all this and more.
There are three things that help us to overcome obstacles.
Perception, Action and the will.
It is how we see things around us that can be a source of weakness or strength. Whereas one person sees crisis, another person sees it as an opportunity.
When faced with any problem do this
We all are emotional. Try not to be emotional.
Try to see the good in any situation.
Do not look at what distributes others
Try to see how things can be controlled
I learned all this from the book.
Sometimes we know how to solve problems. But we fear that the action we take might be risky. We might be getting a chance to invest in shares. But then we think let me wait something else might come. And we end up doing nothing.
So the first step is to start somewhere. Take the example of Amelia Earhart. She wanted to be able to fly. An offer came up. someone was willing to fund the first female attendant on a flight. She said yes to this. 5 years later she was flying solo non stop flight from the Atlantic.
Had she not taken a chance she would not have become a pilot. It is those that attack life with the most initiative do succeed. With regard to your goals do something. I like the motto of Nike (shoes). Just do it.
In trying the wrong way you might discover a new way. This is how innovation works. Thomas Edison tested six thousand different filiations but he did finally make the bulb.
Once you have decided to attack an obstacle why stop? When people ask about your problem say you are working on it and you will get the solution soon. Take failure as an asset you will succeed. Failure leads to improvement.
Great entrepreneurs are never wedded to a position, never afraid to lose a little of investment, never out of the game for long.
Up to now, we were talking about perception and action. Now we will be talking about will.
What is the power that is inside you? You alone can influence it. If perception and action were the deception and action were the disciplines of the mind then a disciple of the heart and the soul. Will is the strength to endure.
In every situation, we can do the following
Prepare ourselves for more difficult times.
If you can’t change something learn to accept it.
Learn to love our fate and what happens to us.
Donot give in to other people’s views who try to change your inner self
Try to look at a greater cause.
Theoradare Roosevelt suffered from asthma. His father came to him and said “Theoradare you have the mind but have not got the body. I am going to give you the tools to make your body. I think you have the determination to go through it.Theoradare looked at his father and said “I will make my body “.So his father built a gym for him. What followed was what he called “ The strenuous life “.Are you prepared to do that?
If the answer is yes then prepare for the hard life. Nobody is born with a steel backbone. We have to make it.
In this book, there are so many examples of how people overcame obstacles. If we follow this we will have dealt with life.
The quotes have been taken from the book The Obstacle is the way by Ryan Holiday.
85 % of one’s success in life is directly due to communication skills. We fail because we don’t know how to handle our relationship. This book tells us how to do that.
Did you ever wonder how people always throw good parties or how people always talk about someone’s party. Well it is because people have worked hard at what they do. It has taken them years to get here
Here are some tips for business :
Sales parroting
If you are selling cars and hear someone say I am not sure this car is right for me. Repeat to him Not sure for you. They will say not right for my personality which is sporty. So now you know that you have to show the person a sporty car.
The above is just one point
Another point in sales is this. Try to copy not only your customer class but the class of your product as well. Are you selling handmade suits Put a little decorum?If selling sweatsuits try to wear something a little sporty. Customer is buying your experience and hence you are part of the product they are buying.
When in sales use their words, not yours. In case you are selling a car to a young mother and she is worried because she has a baby. Instead of saying child protection lock say No baby can open the window because of the driver’s control lock.
Now let us talk about life in general :
First impressions are important. Here are a few tips.
Anything we say is fine when we enter a room but dont complain when you enter. Otherwise, they will think that you only complain and won’t stick around. Say what at a nice dress they are wearing. May be
Whatzit technique :
Say wear a pair of old fashioned glasses around your neck. People will come to you asking why you are wearing that? You can say that it reminds you of your grandfather. In this way, the conversation can get started. You can choose any other thing to attract others to you.
Whatzat technique :
When you are at a party ask the party-giver to make introductions. Or ask the party-giver about some facts of other. Anything to become an ice breaker.
Eavesdrop technique :
This does not mean to wiretap or the like. Just stand near a group of people. Wait for a word that you can use to break into the group. Say something like I could not help but hear you all. They might be taken back but only for a moment and get over it fast.
When you are asked where you are from? Don’t just say Delhi or New york. They might ask you what is the latest mugging scene in New york. Or if you say Delhi they might ask you something related to politics. Learn some facts that people will find interesting from your home town.
Suppose you want to ask someone what their job is. Then dont say what do you do? Say how do you spend your day. It is more polite and everyone asks what do you do. It is common.
Also, you learn more if you ask things about the other person. That way they too will be happy and remember you.
When going to a party read the latest news that way people will be attracted to you.
When in a conversion think about how your professional life will benefit others. Say if you are a hairdresser. You might know of new styles of hair. Mention that to a lady saying that so and so hair style personality
Lookup a few words in a thesaurus saying how much you have enjoyed a party. Everyone says the food was so tasty. That way you will be verbally elite if you look up a few words.
Many times you have to know which words to use .Dont say do you work at a drugstore ? Say are you a Pharmacist. Dont say day care worker say child care worker. If you see someone in a wheelchair dont say a handicap person. Say a person with a disability. This will show that you respect people and make people feel close to you.
When you are going to another of which you donot know anything but a book about that country . This way you will know about the taboo of that country.
There are 92 techniques in this book. All cannot be discussed. But if you go through the book, one technique by technique you will learn a lot.
You will have to practise what tricks you have learnt . If you practise daily it will become a habit .
Your habit create your character
Your character is your density
May success be your destiny
The above words were taken from the book How to talk to anyone by Leil Lowndes
Desidiya 3D 7 Color Changing Moon Night Rechargeable Lamp with Stand Night lamp for Bedroom Lights for Adults and Kids Home Room Beautiful Indoor Lighting – 15CM
All humans these days want good health. They follow gurus of health. One diet after the other. Yet their health didnot improve. Seeing all this I came to the conclusion that Mediterranean Diet. The Mediterranean people have a much better lifestyle than most people in the world.
I found this book and after reading it I was convinced that this diet was the best. So let me tell you what I learned in this book.
What is the Mediterranean diet?
Simply put this diet is eaten by people who live in countries that border the Mediterranean sea. Eating styles vary here but a few common factors are there. It is noticed that fewer deaths occur due to a heart attack. Extensive research was done. The reason was simple. A traditional diet which included Herb, nuts , vegetables and whole grains was the reason. Saturated and trans fats are not eaten. This is common sense but I guess common sense is not common.
Olive Oil
This is liquid fat got from olives. This is a traditional tree crop of the Meditteranean. This is used for frying food or used for salads. This is found to reduce t.otal cholesterol and has low-density lipoprotein.
Red Wine
Red wine in small quantity is good. It it is recommended that people should have red wine since it is good for the heart.
Since it is seen that people of Mediterranean region have good health, It is time to switch to this lifestyle.
Some of the countries include Italy Greece and the rest.
New England journal of medicine has published.
1. The food of the Mediterranean is more wholesome and nutritious.
2. They use olive oil.
3. You will not find saturated fats or sugar in their diet.
Changes that happen with a Mediterranean diet
1. Lower Blood sugar levels which are ideal for Diabetic type II
2. It Strengths muscles and bones. The bones of the elderly are strong.
3. It will help you to reduce the risk of developing cancerous cells.
4. Less chances of neurological diseases.
5. Helps fights inflammation.
6. It helps produce dopamine. This is a molecule that plays important role in cells. This helps in leading to a feeling of wellness.
7. Eating antioxidants reduce the effects of brain shrinkage in old age.
8. Lose weight.
9. You will feel fuller for a long time time. The reason being you will be eating more protein.
Useful tips :
Replacing saturated and hydrated fats with olive oil is the major difference in the diet. we spend so much money on beauty parlours and gyms. Why not spend it on olive oil and see the difference.
Meditterance diet includes avocados and olives which is good for the heart.
In case you are on-vegetation fish is also an important ingredient in diet
There is a quick guide on major food stuffs.
It is important to read labels on everything.In this way you will know goes on in the food you eat.
Don’t be tense about making changes in your diet. It will take only a few days to get used to eating these new things.
Now the about the mouth-watering recipes
There are many main dishes;
Beans
Whole wheat penne with shrimp and Broccoli
Pestomstuffed shells
For breakfast
Omelets, Breads and Cereals
Spicy Hummus in toasted pita Loaves
Honey whole wheat bread
Lavosh ( Bread left in the oven until it is golden brown)
Next are Soups and salads
Tomato soup
Chunky Fish chowder with saffron
Brown rice salad
Farro Salad
Creamy salmon soup
Fresh chicken broth
Sweets
Are made in a healthy way
Green beans and peppers mix
Mashed Parsnips and carrots
Creamy Sweet potatoes mix
Snacks
Spiced almonds
In case your kids don’t like almonds they will like these.
Arabic style spiced roasted chickpeas
Banana buttermilk pancakes
In the end, a 30-day meal plan is given. Breakfast, lunch and dinner plans are given. Try out this diet. I am some of you have tired some diets and not found any improvement in your health.
Advice on eating out.
Just because you eat out does not mean that you do not follow the diet
1. When you take a seat have water. When you drink water chances are you wont overeat.
2. Avoid breadbaskets.
3. Skip the appetizer.
4. For the main course choose chicken or meat dish. It would be better to have vegetation.
5. Try not to eat dishes with sauce. These sauces have sugar.
6. Try and have fruits for dessert.
7. Restaurant portions are large so leave some food on the plate.
8. Enjoy a glass of red wine.
There are many things you might not know in these diets. But believe me, this diet will help you in the long. Try it. In case you don’t find a difference in your health, You can always change back to your old diet.
The photo of the food was taken from unsplash and the photo of bottle of olive oil was taken from amazon.
Richard Denny was from the United Kingdom. He was sought after for motivational speaking. A foundation is open where training is given in this field. You can call him a millionaire maker. Your business I believe will grow if you follow his advice. In his own words and I quote
“Don’t stop thinking about tomorrow – onwards and upwards”
Among other things, you will learn
Close a sale
Find a new customer
Beat the competition
Build a positive attitude
After Reading his book I feel we all can sell . What is the difference between a salesperson that can sell and one that cannot sell. It is the attitude. The right attitude is that you will win.
I think our attitude is influenced by our childhood and the company we keep. This is what I have learned from this book. The thing to do in order to sell is to improve yourself.
How to use this book
You will find many useful things in this book. It is not possible to remember all of them. In school or college, we used to use highlighter pens. You can still use that for marking ideas that you like.
Keep on rereading the chapters that you like.
There are more sales cassettes that you can listen to in your car.
Desire to do something;
It is all about how badly you want to do something .like I wanted to self-publish a book. So I did it. My desire was so strong that no matter what I faced I made sure I tackled it.
Many people leave school but later on in life, they see a career that they can do. But they don’t have the qualification for it. So they go back to their place of learning. Such is the desire to do something. How strong is your desire? Do you want to sell so badly that you will do anything to sell the product?
If you want to sell this has to be done. If you are busy during the weekday you can do this during the weekend. Plan your goal and give it your best say 3 months. Don’t make the goal very high or too difficult to achieve.If you set up a goal too high make sure to break it up. Don’t just have deadlines but write it in front of your bed so that you see it the first thing in the morning. So say how many units you want to sell.
Planning
It is important to plan. Say you are selling shoes. Plan in which part of India you want to sell first . Say you want to sell in Delhi rather than Agra and so on. Also look at what companies sell the most in each city and plan to go there. For example, rainy shoes are needed so go before the rains to sell .
Believe in yourself and you can do wonders.
Remove the word impossible from your dictionary. For others to believe in you, you have to believe in yourself. Chapter 3 is the most important chapter in the book. Read this once in three months so as not to forget. But more importantly, practice what you have read. After all, practice makes perfect.
Donot fear change
Change does not mean it will be for the worst. Don’t do things how they have always been done.If you have a plan to sell that has not been tried before do try it. You never know it might be a success.
Build your confidence
In order to sell you have to build your confidence . Here are some pointers on what to do.
Try not to make excuses. if you do not succeed at something. Do not say I am old or things like that. Say I can still do it despite failure.
How do you see yourself? Look at yourself in the mirror. Do you see a successful person? If you do so will others. Feel proud of yourself.
Improve your appearance. This is true of women. Women feel better if they go to a hairdresser before a party . If you feel this will boost your confidence then do it. For men get a dinner jacket if going out. I am sure you will know of so many such examples.
Are you an enthusiastic person?If you are excited about something you will end up doing that thing better.. Were you not better at Maths in school because you were excited about Maths?
Linked to all this is being negative.
As a professional, you must take care of attitude. Negativity is a curse in anything. People might say negative things about you . Listen from one ear and remove it from the other. There are three negative things that you have to take care of criticizing, condemning, and complaining. Make sure you don’t fall into the trap of these .
Many people thrive on other peoples’ misery. So don’t listen to them.
Also look at what kind of company you have. Are your results a drawback because of them?
The chapter called The Principles of professionalism is excellent. Even if you think you are professional this chapter will tell you you are not.
A few basic guidelines to make written communication better are given in the chapter on letter writing. Things like Avoid jargon Make your letters easy to read and many more tips are given.
What should your body language be? What kind of chairs do you have for your visitors? If a client comes to your office these things are important.
The last chapter is the most important. Donot quit, it is called. Everybody in marketing has its ups and downs. Look at your downside and try to improve.
In the end, I would like to end by these words by saying something that Henry Ford had Said in 1922:
“Selling is a profession and must have recognized professional ethics. professional spirit seeks professional integrity from pride, not compulsion. The professional spirit detects its own violations and penaltises them.
The quote of Henry Ford and other quotes are being taken from the book selling to win
I am not into fitness . But I picked this book up because of a friend. I used to see her join the gym and then quit. She is a close friend . This happened too many times.So i thought let me read this book and help her.
This book was written after the authors had researched more then 100 fitness centres across India.The research involved engagement Enrollment patterns and things like that. With so much research behind them, how could they go wrong.
Why do people do fitness for a while and then leave it ?
No passion
No motivation
Setting unrealistic goals
If your body makes you feel better would you not want to continue to do the fitness regime.
What I got from this book.
1.It takes time to adopt a habit .
2.Find out what helps you stay motivated.
3. How to maintain a habit.
If you agree to the above then this is the book for you.
There is an exercise in this book which will help you understand your relationship with fitness.
This is important, otherwise how will you know if you have any relationship with fitness.
There are eight secrets in the book that will help you form fitness habits.
Secret no 1
Awareness
In order to build a exercise regime you have to know your present state of health. How healthy are you ? You might think you are healthy just because you go for a walk. Once you do realize that you are unhealthy you yourself will want to make fitness a habit. Again there is a small activity that will help you understand your fitness level .
Secret 2
Find your why
You will want to find out why you want to be fit. Is it because everyone around you is trying to be fit? You should want to be fit because you want it not because everyone is trying. Makes sense doesn’t it ?There is a small activity that will help you discover your why.
Secret 3
Go slow but go forward
In case you want to start on a fitness routine, go slow. In case you try to do a lot of exercise or train a lot you will find it boring. Also your body will get used to any fitness regime in a slow manner. Your body might tear itself out if you do too many things all at once with your body.
Consistency is important in forming any habit .So do exercise daily according to your regime.There is an exercise to maintain this consistency.
Secret 4
Anything will be interesting when you add an element of fun in it. Try not to make fitness a struggle . Try music while exercising .For example Zumba uses music. The tempo of people doing Zumba is high when doing it with music. Try doing something in a group but remember to go at your own pace.
Try doing various exercises and change it daily . That way it does not become dull and boring.It will be just a sweat secession but something you will look forward to when you wake up.
Secret 5
Planning before performance
If you plan anything it is likely that you will finish it. With a plan in place you will perform the routine. So plan but keep chaining the plan so as not to make it boring.Plan would include keeping water and the like.Do you have a plan ?
Secret 6
Declutter your Cue
Wondering what is cue ?
Simply put cue is the trigger that initiates a behaviour and says that if we do certain things we will get a reward.
For example if you eat your pre workout meal and miss on it due to reaching home late then decide if you want to eat the meal or go for a workout. I know all these things sound complained but Rome was not built in a day . Even your habits will take time to build.
Secret 7
Prepare your environment
If You need to take a bottle to the gym, do it. If you need to take a small towel then do that. In this manner you are comfortable in your environment. This will help you form a habit.
Secret 8
Evaluate your progress
Whenever you start anything new you will have to see how well you are doing.
If you are not doing well you will want to have a strategy .
The best part about this book is that he has given small activities which I feel that will benefit people.
When I found out that the author is part of ISKON I didn’t want to read this book. The reason being I am not a religious person. Then I thought let me start reading the book, if I don’t like it I can always stop reading it.
But am I glad that I picked this book. How is this book different from other such books? Only one thing. He uses real-life experiences to explain things. At the end of every chapter, there is a summary which is good since we just need to remember the important points. After reading the book you will know how to balance between personal life and work life
There are four parts to the book.
Personal life
2. Relationship
3. Worklife
4. Social contribution
What i learned from this book
Dont let negativity come to your mind. True, problems are there. One should always think that there are people worse off than you. Just walk into a hospital. I am sure you will find people worse off than yourself. Next there are people who don’t have money to get treated. You might have money to get treated. If in any difficult situation think : This too shall pass.
2. Gratitude is the key to remaining positive and happy. Be grateful for the small things in life. We always look at the bigger picture. Gopal’s daughter was diagnosed with cancer. On the day of her birthday, she was sad that she was in the hospital and could not celebrate her birthday. So her room was decorated. Small things matter in life
3. Believe me we all have inner strength. Use it to remove negativity. Is there any positive situation in the situation you are in?
4. The eyes are the windows to the world. What or how we perceive a particular situation is up to us.
5. Don’t ever treat non-living in a bad manner. The reason being insensitivity could become our general attitude.
Till now I was talking about the first two parts of the book.
Now comes the part the interesting part :Work life
We always keep on seeing what others are better. We are always in competition with others . You should not compete with others but with others. I am author of a book. So i don’t see how many books stephen king has. I look at how i can improve my writing.
I have decided to write every day, practice makes perfect.
2. Ever heard of the Japanese word Ikigai?It means a reason to live. There are four traits we need to look into or understand.
What do we love?
What are we good at?
What does the world need?
What can we be paid for?
If you are older and have not yet figured out the purpose of life then love what you have to do and do what you have to do.
This is just the tip of the iceberg. The fourth is about social contribution. There is so much I have learned from this book and applied it to my life. What is in this book should be applied. When reading the book you might find things that are important to you but not to me so I did not give in the review.